| Platform | Minimum | Recommended | Aspect Ratio | Format |
|---|---|---|---|---|
| Shopify (product) | 800×800px | 2048×2048px | 1:1 | JPG, PNG |
| Amazon (main image) | 1,000px long side | 2,000px long side | 1:1 or product shape | JPG |
| Amazon (secondary) | 1,000px long side | 2,000px long side | Any | JPG, PNG |
| Google Shopping | 800×800px | 1200×1200px+ | Any (1:1 recommended) | JPG, PNG, WebP |
| eBay (main) | 500×500px | 1600×1600px | 1:1 | JPG, PNG |
| Instagram (feed) | 1080×1080px | 1080×1080px | 1:1 | JPG, PNG |
| Instagram (Stories) | 1080×1920px | 1080×1920px | 9:16 | JPG, PNG |
| 236px wide | 1000×1500px | 2:3 | JPG, PNG | |
| Facebook (ad) | 1080×1080px | 1080×1080px | 1:1 | JPG, PNG |
| TikTok | 1080×1920px | 1080×1920px | 9:16 | JPG, PNG |
Sources: Shopify Help Center (Jan 2026); Amazon Seller Central (Mar 2026); Google Merchant Center Help (Feb 2026); Meta Ads Manager (Apr 2026); TikTok for Business (Mar 2026).
Product images:
- Recommended: 2048×2048px (or larger — Shopify will resize down on delivery)
- Minimum effective: 1024×1024px (enables zoom on desktop)
- Aspect ratio: 1:1 (square) strongly recommended for consistent collection grids
- File size: Under 20MB; 500KB–2MB after compression is ideal for page speed
- Format: JPG for photos (better compression); PNG for images with text overlays or transparent backgrounds
Source: Shopify Help Center, "Product images" — help.shopify.com, updated January 2026.
Main image (position 1):
- Minimum: 1,000px on the longest side
- Recommended: 2,000px on the longest side (enables full zoom functionality)
- Ideal: 2,000×2,000px square, pure white background (RGB 255,255,255)
- Format: JPG strongly preferred; PNG accepted
- File size: Under 10MB
Secondary images (positions 2–9):
- Same size requirements as main image
- No background colour restriction
- Lifestyle, infographic, and detail images all permitted
A+ Content images:
- Module-specific sizes (typically 970×300px for banner modules, 300×300px for square modules)
- Check Amazon's A+ Content guidelines in Seller Central for current module dimensions
Source: Amazon Seller Central, "Product image requirements" — sellercentral.amazon.com, updated March 2026.
Sellable turns a single product photo into studio-quality images, cinematic video, and on-brand campaigns — in under 60 seconds.
Get started free →Current requirements (2026):
- Minimum (non-apparel): 100×100px
- Minimum (apparel): 250×250px
- Strongly recommended: 800×800px
- Ideal for Shopping ads: 1200×1200px or larger
- Maximum file size: 16MB
- Formats: JPG, PNG, GIF, BMP, TIFF, WebP
Source: Google Merchant Center Help, "Image requirements" — support.google.com/merchants/answer/6324350, updated February 2026.
Sellable generates all product images at 4K resolution — approximately 4000×4000px for square outputs. This single output size meets and exceeds the requirements of every major ecommerce platform simultaneously.
One AI generation session in Sellable produces images that are ready for: - Amazon (exceeds 2000px recommendation) - Shopify (exceeds 2048px recommendation) - Google Shopping (exceeds 1200px recommendation) - Instagram (exceeds 1080px requirement) - Pinterest (exceeds 1000px recommendation)
No resizing, no platform-specific adjustments — download once, upload everywhere.
*"I used to maintain separate image sets for Amazon and Shopify because the size specs felt different. Sellable's 4K output just works everywhere. One generation, all platforms covered."* — Petra K., multi-channel seller
*"Getting ahead of Google's 2027 size changes was easy — everything Sellable generates already exceeds what Google will require. No migration needed."* — Owen M., Google Shopping advertiser
*"The zoom quality on our Amazon listings improved noticeably when we switched to Sellable's 4K images. Buyers actually use the zoom feature now, and our conversion rate reflects it."* — Amy R., Amazon FBA seller
Generate Amazon-style white background images and lifestyle shots from one upload →
Quick crop guide from a 4K square source image:
Sign up for free and transform your product photography with Sellable.
Get started for free