Creatify and MakeUGC are both built with ecommerce ads specifically in mind, but they specialize in different parts of the job. Creatify's strength is the full pipeline — product URL to published ad, with direct ad-account publishing. MakeUGC's strength is a specific, high-performing ad format: product-in-hand video, where the AI actor is shown physically holding and demonstrating the product.
Creatify ingests a product URL, drafts ad copy, generates video, batch-tests variations, and publishes directly to Meta, TikTok, and Google ad accounts.
MakeUGC offers talking-actor avatars, custom AI avatars, B-roll generation, and dedicated product-in-hand video — a format built specifically to look like a real creator physically demonstrating the product. No product-URL ingestion or documented ad-account publishing.
| Creatify | MakeUGC | |
|---|---|---|
| Entry | $39/month (100 credits) | $59/month (500 credits) |
| Mid-tier | $99/month (300–5,000 credits, ad launcher) | $79/month (1,000 credits, batch mode) |
| Top tier | Custom Enterprise | $149/month (2,000 credits, product-in-hand videos) |
Creatify is cheaper at entry and includes ad-account publishing MakeUGC doesn't offer; MakeUGC's higher-tier pricing buys a specific, ecommerce-proven video format Creatify doesn't have as a named feature.
Creatify for the full ad-ops pipeline, including getting the finished ad live on your ad accounts.
Sellable turns a single product photo into studio-quality images, UGC-style video ads, and on-brand campaigns — in under 60 seconds.
Try Sellable free →MakeUGC for ecommerce brands specifically prioritizing product-in-hand video as an ad format.
Neither tool generates standalone product photography. See how Sellable compares to Creatify if that's part of your stack.
It's a video format where the actor physically holds or demonstrates the product on camera — MakeUGC builds this in as a dedicated capability. Creatify's actors can hold products as part of a scene, but it isn't a named, specialized feature the way it is for MakeUGC.
Creatify, to Meta, TikTok, and Google. MakeUGC doesn't document direct ad-account publishing.
Creatify, at $39/month versus MakeUGC's $59/month.
No — both are video-only platforms. Neither generates standalone studio or lifestyle product photography for listings.
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