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Stamped.io vs Yotpo (2026): Which Is Better for Product Reviews on Shopify?

Sellable Team · June 25, 2026 · 7 min read
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Feature comparison

FeatureStamped.ioYotpo
Star rating collectionYesYes
Photo/video reviewsYesYes
Q&AYesYes
Google Shopping reviewsYesYes (higher tiers)
Review widgetsYesYes
Automated review requestsYesYes
NPS surveysYesNo
Review importer (migration)YesYes
Loyalty programYes (add-on)Yes (separate product)
SMSNo (separate tools)Yes (Yotpo SMS)
UGC galleryYesYes

The notable Stamped.io differentiator: NPS (Net Promoter Score) surveys. Stamped.io can send post-purchase NPS surveys alongside or instead of review requests, collecting structured customer satisfaction data that Yotpo doesn't offer. NPS data helps brands track overall customer sentiment and identify at-risk customers.

NPS surveys

Net Promoter Score asks customers one question: "How likely are you to recommend [Brand] to a friend or colleague?" (0–10 scale). Responses are categorised: - Promoters (9–10): Loyal enthusiasts who will fuel growth - Passives (7–8): Satisfied but unenthusiastic - Detractors (0–6): Unhappy customers who can damage your brand

NPS is a widely tracked metric in subscription and DTC businesses. Being able to collect NPS alongside product reviews — without a separate survey tool subscription — is a genuine Stamped.io advantage.

Platform breadth

Yotpo's platform breadth is its primary differentiator at the enterprise tier: - Reviews (Yotpo Reviews) - Visual UGC (Yotpo Galleries) - Loyalty & referrals (Yotpo Loyalty) - SMS marketing (Yotpo SMS) - Subscriptions (Yotpo Subscriptions)

Brands using multiple Yotpo products benefit from unified customer data across all modules. A customer's review, loyalty points, SMS opt-in, and subscription status are all visible in one place. This unified profile creates personalisation opportunities not available when each tool is a separate point solution.

Stamped.io offers reviews, NPS, and a loyalty add-on — a strong point solution, but narrower than Yotpo's full suite.

Pricing

PlanStamped.ioYotpo
Entry$23/month$15/month (Starter — very limited)
Effective entry$23/month$119/month (Growth)
Mid-tier$59/month$249/month (Prime)
EnterpriseCustom$799/month+

Stamped.io is 2–5x cheaper than Yotpo at equivalent functional feature tiers. This pricing difference is Stamped.io's most compelling argument for brands who only need reviews (and NPS) and don't use Yotpo's broader suite.

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Verdict

Stamped.io for brands who want strong reviews + NPS surveys at a lower price point than Yotpo. If reviews and customer satisfaction tracking are the primary needs, Stamped.io delivers comparable or better functionality at significantly lower cost.

Yotpo for brands who are building on multiple Yotpo products (reviews + loyalty + SMS) where the unified customer data and bundled pricing justify the higher investment.

Frequently Asked Questions

Can I migrate my existing reviews from Yotpo to Stamped.io?

Yes. Stamped.io has a review import tool that accepts exports from Yotpo, Okendo, Judge.me, and other review platforms. Review text, star ratings, reviewer names, and dates are preserved. Photo reviews can often be migrated as well, depending on the export format. The migration process typically takes 1–4 hours.

Does Stamped.io work with Google Shopping?

Yes. Stamped.io supports Google Product Reviews and Google Seller Ratings, allowing your review stars to appear in Google Shopping listings and ads. This is a key feature for brands running Google Shopping campaigns — social proof in search results improves click-through rates. Yotpo supports Google Shopping reviews but at higher pricing tiers.

What is a good NPS score for ecommerce brands?

NPS scores range from -100 to +100. An NPS above 0 means more promoters than detractors. For ecommerce, industry benchmarks vary: typical scores range from 30–60 for well-regarded DTC brands. Scores above 50 are considered excellent. NPS should be tracked over time — the trend (improving or declining) is as important as the absolute number.

Is Stamped.io available for non-Shopify platforms?

Yes. Stamped.io supports Shopify, WooCommerce, BigCommerce, Magento, and other ecommerce platforms. Yotpo also supports multiple platforms. Both tools are primarily optimised for Shopify but have functional integrations with other major platforms.

Does Stamped.io have a loyalty program?

Yes, Stamped.io offers a loyalty and referral program as an add-on to the reviews platform. The loyalty feature includes points-based rewards, referral programs, and VIP tiers. Yotpo Loyalty is more sophisticated with more reward options and deeper analytics. For basic loyalty mechanics, Stamped.io's add-on is adequate; for sophisticated loyalty programs, Yotpo Loyalty or Smile.io are stronger dedicated options.

Stamped.ioYotporeviewsNPSShopify reviewsloyalty
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